How membership works

What counts. A visit joins this audience when it reaches one of the products or pages listed on this page. A product view must be recorded on a page linked to your catalog. A guide counts when it records a page view. We can see a page was opened, but can't tell whether it was read.

Window and counting. Each follows one anonymous browser, with sessions joined according to our inactivity rule. A journey counts once, however often it qualifies.

Versions. Every figure names its definition version. If catalog changes or the way we group sessions would change which visits qualify, we also record a calculation revision.